Australians collectively send an estimated 1.2 billion single-use paper coffee cups to landfill every year. The ‘keep cup’ seems to have made only a minimal difference to this number. We interview brothers Marty & Jeremy Rowell, the inventors of The Cup eXchange, Australia’s single use coffee cup solution.
There is plenty of advice handed out when you first decide to undertake an equity crowdfunding raise…….you must have a strong and engaged crowd of customers and supporters, a unique product that will grab attention, and a powerful marketing strategy that is going to convert those who are interested in your company into investors.
For proprietary companies, the wait is over to take advantage of the equity crowdfunding movement. An amendment to the 2017 equity crowdfunding legislation was passed in Federal Parliament last week allowing private Australian companies to raise capital through equity crowdfunding.
Alternative non-VC sources of financing are growing rapidly and giving entrepreneurs many more choices than in the past. But can they co-exist? Let’s look at a couple of different options to venture capital.
OnMarket has successfully closed its third equity crowdfunding offer with PT Blink, raising $815K from 468 investors.
Would you have preferred a slice of cash ($20,000) over a T-shirt? This case study highlights the simple but very profound distinction between equity crowdfunding and rewards-based crowdfunding.
Impact investing has been on the rise in recent times, especially amongst younger investors. Many millennials around the world believe that the number one priority of businesses should be ‘to improve society’.