Australia's Limoncello Pioneer. Now Taking Over the Spritz World.
Ambra Spirits (Limoncello Australia Ltd)
Australia's Limoncello Moment Has Arrived
Ambra began with a simple idea — to share a handcrafted limoncello made from a traditional Italian family recipe. What started as a local passion has become one of Australia’s fastest-growing spirits brands, with Ambra now at the heart of the country’s booming spritz culture.
Our home in Thebarton has become more than just a distillery — it’s a vibrant venue where thousands have gathered to celebrate good company, Italian hospitality, and a glass of something special. With every spritz poured, every cocktail shared, and every new customer won over, Ambra is building more than a drinks brand. We’re building a movement.
Now, for the first time in our history, we’re inviting Australians to not just enjoy Ambra, but to own a piece of its future. By joining our raise, you’ll become part of an ambitious next chapter — one that expands our venues, strengthens our digital and direct-to-consumer channels, grows national distribution, and takes Ambra to the world stage.
This is your chance to invest in a brand with deep roots, substantial momentum, and a bold vision: to make limoncello spritz the drink of choice for a new generation.
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Why Ambra, Why Now
- Explosive Growth in Spritz Culture — Limoncello is the fastest-growing subcategory in the global spritz market. Ambra has already sold over 530,000 Limoncello Spritzes in FY25 and is perfectly positioned to lead this trend.
- 123% Total Business Growth in FY25 vs LY — Ambra more than doubled in size in FY25, with growth across venue, wholesale, and ecommerce channels — all achieved without external capital to date.
- National Distribution Powerhouse — In just 18 months, Ambra has unlocked over 1,200 new stockists, proving strong consumer demand and retailer pull.
- Proven Route to Market — We’ve successfully executed a distributor-led sales model with 28 field sales reps nationwide. With this raise, we’ll build a dedicated Ambra portfolio sales team, managing growth state by state, and accelerating expansion into new territories.
- New Rooftop Venue & Function Space — Our Distillery Bar & Restaurant venue is booked out every Saturday until Feb 2026, and new enquiries coming in daily! The upcoming rooftop bar and pizza oven will increase capacity and revenue potential.
- Game-Changing Digital Activation Incoming — A large-scale national activation will unlock massive brand awareness, distribution, trial, and sales in the lead-up to Summer 2026 — the biggest Limoncello Spritz moment yet.
- High-Impact Export Opportunity — With funding, Ambra will expand into South East Asia, China, and New Zealand, introducing premium Australian limoncello to key growth markets.
- Authentic Heritage, Modern Momentum — Founded in 1998 with a family recipe, Ambra blends rich Italian tradition with modern brand energy — and it’s capturing hearts across Australia.
Australia's Original Limoncello Brand
The overnight success story 27 years in the making!
Ambra Spirits is proudly Australia’s original Limoncello brand, founded in 1998 by Libero De Luca using a traditional Italian family recipe. For over a quarter of a century, we’ve built a loyal following by crafting vibrant, zesty liqueurs that bring people together — with Limoncello at the heart of everything we do.
Today, Ambra is experiencing explosive growth, driven by the global spritz boom and a renewed passion for Italian-inspired drinking culture. From our unique bulb-shaped bottle to our iconic striped label, Ambra is made to stand out — on the shelf, on the back bar, and in the glass.
We operate a thriving distillery bar and function venue in Adelaide, have expanded into 1.2K+ national distribution points, and are rapidly gaining traction in retail, wholesale and ecommerce channels. Our hero product, the Ambra Limoncello Spritz, has become a signature serve at venues across the country — with over 530,000 poured in FY25 alone.
With exciting product innovations, venue expansion, and a national activation rolling out before Summer, Ambra is primed to lead the next chapter of growth for this category — and we’re inviting Australians to come along for the ride, as customers and co-owners.
Limoncello Spritz: Built for the Moment
The global shift toward lighter, refreshing drinks is driving the rapid rise of spritz culture. The broader aperitivo category is expanding at an 18% CAGR—fuelled in part by consumer favouring lower-ABV, flavourful cocktails over heavier spirits.
In Australia, the RTD and light spirits segment is rejuvenating the market, as drinkers prioritize moderation, taste, and sociability.
Spritzes are becoming synonymous with summer, social moments, and experiential drinking. As venues and consumers increasingly embrace casual early-evening serves, Limoncello Spritz is emerging as the standout star thanks to its bright citrus-forward appeal.
The RTD and spritz categories offer strong growth trajectories—even in mature markets—driven by innovation, low-alcohol formats, and social shareability.
Ambra stands at the heart of this transformation, poised to be the defining Australian Limoncello brand. With surging consumer demand, category momentum, and a powerful brand story rooted in authenticity and innovation, the timing has never been better to invest in Ambra as we scale nationally and globally—leading the spritz revolution.
Momentum You Can Taste
FY25 was a breakthrough year for Ambra Spirits. We didn’t just grow — we ignited, breaking into new channels, forging national partnerships, and creating consumer moments that cemented Ambra as a lifestyle brand to watch.
Key Highlights
- National Partnerships: Collaborated with Fever-Tree Australia to launch their Sicilian Lemon Soda, aligning Ambra with one of the world’s top mixer brands.
- Community & Events: Founded the West Thebarton Cocktail Trail, attracting 2,500+ attendees, and delivered a rotating program of Pasta Nights, Bottomless Spritz Lunches, and live entertainment that tripled weekly venue revenue.
- Sustainability: Partnered with Brightstar Brewing to upcycle lemon peels into a Limoncello Berliner Weisse.
- Collaborations: Co-created exclusive products with leading venues including Bank Street Social, Sixes & Sevens, and YOT Club.
- Brand Presence: Activated nationally at premium venues, trade shows, and major festivals including Adelaide Fringe and the Royal Adelaide Show.
- Innovation & Loyalty: Launched the Ambra Club “Spritzscription” monthly packs, deepening consumer engagement.
Recognition
Gold Medal (95 points) at the London Spirits Competition, Best Wine Bar (City of West Torrens), and finalist for Best Drinks List at the Adelaide Dining Magazine Awards.
Ambra is not just building a brand — we’re building a movement.
Leading the Limoncello Revolution
Ambra Spirits isn’t just part of the Limoncello boom — we started it. Since 1998, we’ve been Australia’s original Limoncello brand, with nearly three decades of craft, credibility, and innovation. Today, Ambra is the category leader driving a national movement.
Why Ambra Wins
Heritage + Innovation
While newcomers chase trends, Ambra has built the category. Investors aren’t backing an experiment — they’re backing a proven brand with momentum.
Lifestyle Brand, Not Just a Bottle
From our Adelaide distillery bar to national partnerships and activations, Ambra sells an experience, not just liquid. Consumers don’t just drink Ambra — they live it.
Integrated & Scalable
We distill, package, wholesale, retail, and serve through our own venue — creating stronger margins, agility, and brand consistency. With 1,200+ stockists and strong reorders, our growth model is proven.
Award-Winning & Culturally Relevant
From global Gold medals to being named Best Wine Bar, Ambra has the credentials and community connection that competitors can’t match.
The Right to Win
The aperitivo market is booming. Ambra is the brand that has the essential ingredients of heritage, provenance and proven footprint to own it.
Growth Opportunities
With every dollar raised we will look to develop initiatives that will strengthen Ambra’s market leadership, unlock new revenue streams, and scale our brand nationally and globally.
Key Growth Priorities:
Venue Upgrade – Ambra Distillery Bar & Restaurant
Rooftop expansion and woodfired pizza oven to capture the 1,300+ new homes and the Adelaide Football HQ opening next door.
Dedicated National Sales Team
Building a powerhouse team to drive new territory wins, grow retail distribution, and amplify in-venue activations.
Production Upgrades
Investment in distillery equipment to increase efficiency, capacity, and margins — ensuring we can keep up with rising demand while maintaining quality.
Export Strategy Launch
Establishing Ambra in new international markets, taking Australia’s original Limoncello global.
Game-Changing Digital Activation
A large-scale national campaign rolling out ahead of Summer 2026 — Ambra’s biggest Limoncello moment yet
Product Innovation Pipeline
Perks for Joining the Ambra Fam
At Ambra Spirits, we believe success tastes better when it’s shared. Our investors aren’t just financial backers — they’re part of the famiglia that’s helping us grow, pour by pour.
Whether you invest $300 or $50,000+, every shareholder receives a personalised certificate and a heartfelt welcome into the Ambra community. From there, the perks get sweeter — think VIP access, exclusive product drops, behind-the-scenes experiences, and your place at the table as we lead the Limoncello revolution.
Your support is more than an investment — it’s a ticket into our story, our celebrations, and our future.
The Team
Finn Healey
Managing Director / Co-Owner
Peppe Fusco
Finance Director / Co-Owner
Nando Focareta
Production Director / Co-Owner
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